The Importance of Branding for Nurses

 Guest Post By: Erica MacDonald RN, BSN, MSN Are you satisfied with your nursing career? Are you feeling so confident in your current employment that you don’t ever plan to switch jobs? Or, are you ready for a career change such as job role, or even trying out a different specialty such as nurse entrepreneurship?   What is Personal Branding? No matter what point you are at in your nursing career, utilizing “branding” can make a huge difference at work or in your business. As a nurse, you probably think that “branding” is a marketing activity only used by businesses. […]